John Bastos
I'm a Philadelphia-based designer who enjoys helping brands find their voice and connect with people in meaningful ways. My background spans branding, marketing, digital design, and creative strategy, which allows me to see both the details and the bigger picture. I love solving creative challenges, developing strong ideas, and creating work that people genuinely
connect with.
SIGNIFICANT ACCOMPLISHMENTS
Over the years, I've crafted brand stories and visual identities that clarify complex messages and resonate deeply.
Led a full visual refresh and modernization of The Board of Pensions brand, strengthening consistency across digital, print, and integrated marketing channels.
-Consolidated 45 marketing brochures into 11 at American Heritage Federal Credit Union, reducing print costs by over $40,000 while improving brand clarity.
-● Contributed to award-winning branding and digital campaigns recognized by the PCUA MIC Awards (Best Branding Campaign & Best Digital Campaign).